REV Run was the most unique speaker yesterday with the #MyAdidas showcase of his group, RUN DMC, being the very first influencers in hip hop. It was quickly followed with Snoop wearing Tommy and manifests into the world as we know it today except now we’re all influencers. Each and every one of us typing online, reading this blog, speaking to friends about the things you love.
He entered into a realm where he “wasn’t invited” as he said. Rev Run was a reverend and proudly displayed his true identity by being transparent and having one wife and children to keep him granted as “God chose” for him. With the contrasting dialogue that the polar opposite of it would have been the way men in the hip hop industry live; “lots of babies and different women.”
This media mogul was a part of the original era of media blending in products and crossing cultural boundaries with RUN DMC’s “My Adidas” song and his continuation of only posting products that he actually likes and uses.
“You’ve gotta stay authentic to who you are. If you’re a family man, don’t post about women. If you’re not into a product it will eventually make you lose who you are and that’s not me. I do me and people like it. I don’t follow anyone back nor comment on anyone’s posts. I put who I am out there to feed everyone else what they want from me. God feeds me so I don’t need anyone else to.”
The final takeaway for me was when he said “Stay in your lane.” which I had heard in the past with my post about Shannon Kessler. He followed that by saying, losing who you are for money makes you whatever it is that you’re selling. Make sure it’s real or you’re just selling something that’s fake.
On a personal note, I laughed so hard when he said “RUN DMC is the most recognized logo in his industry; “Kids run past me in Adidas and they don’t even know who I am nor why Adidas became popular.” *My daughter wears them for her “street chic” look and had no idea who REV RUN was till I told her but now she’s in the know. Are you?
Watch this video… if you don’t know, now you know…